Brand Marketing and Partnerships Consulting
I help brands clarify their positioning, build campaigns and grow, then find and activate sports partnerships that fit. Custom pricing, by project.
I help brands clarify their positioning, build campaigns and grow, then find and activate sports partnerships that fit. Custom pricing, by project.
This is for brands and companies that need a clearer marketing direction, or want to buy and activate a sports partnership. You might need to sharpen your positioning, connect a campaign to your wider brand, or work out which sports property fits your audience.
As a brand marketing consultant in NYC, I bring brand, growth and sports sponsorship experience together. This is different from Lead Opening, where I help sports organizations open doors to sponsors and get paid when the deal closes. Here, I work with the brand on strategy and execution, with custom pricing by project.
Brand partnerships strategy should start with what your brand needs, not a list of available sponsorships.
Positioning, campaigns, content and growth, connected around a clear direction for the brand.
Finding the right sports properties and thinking through how the deal supports your goals. As a sports partnerships consultant, I help you weigh the fit before you commit.
Planning how the partnership comes to life through campaigns and content, then deciding what to measure against your goals. A sponsorship activation consultant helps connect the agreement to the actual marketing work.
We start with your brand and what you need from the project. The scope follows that, whether it is brand marketing, partnerships, or both.
We talk through your brand, audience, goals and current marketing or partnership plans. We agree on the scope and custom project price.
I help shape the positioning, campaign plan or partnership approach. For sponsorships, that includes property selection, deal structure and an activation plan.
We connect the strategy to campaigns and content, with a clear way to measure the work against the goals in the brief.
I built and lead brand and growth marketing at Personar, where I am Director of Marketing and Sales. Personar builds AI products for sport, including CoachScribe, AI coaching communication analysis, and TrackSwift, audio intelligence for motorsport and sports officiating.
Before Personar, I worked at Talisman Sports Agency on the ABBYY and Arsenal partnership and the Kraken and Williams F1 partnership. That background shapes how I think as a sports marketing consultant: the brand goals and the partnership need to make sense together.
Organic social is one way to bring positioning, campaigns and partnerships to life. The same brand direction should carry through the content, rather than leaving social as a separate stream of posts.
I can connect organic social to the consulting project, or focus on it separately. My organic social consulting covers content strategy, repeatable series and posting systems, informed by the drewphilms content I make myself.
Brands and companies that want help with brand marketing, or want to buy and activate sports partnerships and sponsorships. The work can focus on positioning, campaigns, content and growth, partnerships, or how those pieces work together.
Lead Opening helps sports organizations sell sponsorships by opening doors to brands and partners. I get paid when the deal closes. This consulting is for brands and companies that want brand marketing help or want to buy and activate partnerships. Consulting is custom priced by project, not a success fee on a sponsorship sale.
Pricing is custom, by project. We agree on the scope and project price before the work starts. There is no fixed price listed because brand marketing and partnership projects need different kinds of support.
Yes. I help you find properties that fit your brand, audience and goals, think through the deal structure, and plan how you will activate the partnership. The aim is a partnership your brand can use, not just a logo placement.
Turning the partnership into campaigns and content that support your brand. I help connect the deal to your marketing plan and decide what to measure so you can assess the work against the goals we agreed on.
Yes. Organic social can support the brand strategy and partnership activation, or be a separate project. I also offer organic social consulting focused on content strategy, repeatable series and a posting system your team can keep running.
Tell me your brand, and whether you need brand marketing, partnerships or social. Pricing is custom, by project.
1-on-1 or small group sessions for high school players in Queens and across New York City. $100 per person per hour, film breakdown included, or film breakdown alone for $20 per hour.
Learn moreDoors opened to brands and partners, built on a sports sponsorship network. $0 retainer. Paid only when the deal closes.
Learn moreSeries formats people come back for, built across eight platforms.
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